Do you want more people to find your website when they search online? On-page SEO is a great way to help with that. SEO stands for search engine optimization. It’s things you can do to your own website to help search engines like Google understand it better. This helps people find your site when they search for related topics.
On-page SEO mostly happens right on the pages of your website. It’s things like choosing good titles and headings, using keywords correctly, and making your site easy to use. All of these small changes can add up to make a big difference. Search engines pay attention to on-page factors more than anything else.
Here are some of the best on-page SEO tips to try:
Use Good Page Titles
The title is what shows up at the top of the browser window or in search results. It should include your main keyword so people know what the page is about. Keep titles under 60 characters if possible. For example, a page about dog training could have the title “Dog Training Tips and Techniques for Puppy and Dog Owners.”
Add Descriptions Under Headings
Headings help break up content on the page. The H1 heading is the most important. It should contain your main keyword. Descriptions under headings help search engines understand what that section is about. Make sure headings and descriptions make sense if read out loud.
Optimize Images With Alt Text
Any images on your pages should include alt text, which is like a description. The alt text shows if the image won’t load and helps search engines understand images. Make sure alt text includes keywords that describe the image. For example “Black lab puppy sitting outside next to a water bowl.”
Use Internal Links Wisely
Links between your own website pages help search engines crawl and index all of your site. Link to important pages from throughout your site. Don’t over-do internal links though. Make links natural and relevant to the surrounding text.
Include Keywords Naturally
Your main focus keywords should appear naturally in your page content, titles, headings, and other text. Don’t just stuff keywords or repeat them too much. Use synonyms and related keywords too for variety. The tone should still flow like normal writing.
Make Pages Mobile-Friendly
Most people now search on their phones. Pages need to be easy to read on mobile. Things like tap targets being large enough, text being readable size, and no horizontal scrolling. Google favors mobile-friendly sites in search results. There are free tools to check mobile friendliness.
Get Backlinks From Quality Sites
Backlinks are like votes that tell search engines your site is important. Ask related sites in your industry to link to relevant pages. Avoid link farms or shady tactics. Focus on natural links from authoritative sources. A few quality backlinks can help more than many low-quality ones.
Use Heading Structure Correctly
Headings tell search engines and users the structure of your content. Use H1 for the main topic, with H2s, H3s, etc. for subsections. Don’t skip levels like going straight from H1 to H3. Headings should also be concise yet informative for readers.
Include Contact Info Clearly
People want to know how to get in touch with you. Make contact info like phone number and email easy to find in a consistent spot like the footer. Having accurate info helps build trust with visitors. It also provides another signal to search engines that your site is real.
Add an XML Sitemap
A sitemap tells search engines exactly what pages are on your site and how they link together. Submit a sitemap.xml file so bots can find everything. This can help them index new or updated pages quicker. Generators make it easy to create sitemaps for Google, Bing and other search engines.
Measure and Monitor Performance
Use Google Search Console, Bing Webmaster Tools and other free tools to check how pages rank, get alerts for issues, and see what keywords people use to find your site. This helps you optimize further over time based on real data. Monitor changes to see what strategies are working best.
Hope this gives you some ideas on easy things to try first with onpage SEO services. Small changes across your site can lead to big improvements. Be patient as it takes time for search engines to notice updates. With consistency, you’ll start to see better rankings and more traffic over time. Let me know if you have any other questions!
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